Persuading parents to do a course that will save a kids life is an easy sell.
But how does it work as a business?
Theo Mallos is an Intensive Care Paramedic and the co-founder of pediatric first-aid business Rescueblue.
After attending a heartbreaking job while working as a paramedic, Theo and his wife decided to apply his knowledge as a health care professional on a larger scale – first aid courses for first-time parents.
I want to know how Rescueblue recruits new people into the business, the challenges of licensing agreements and the responsibility of a hectic schedule.
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