In the 1970s, cocaine was seen as a “rich man’s drug” - reserved for the wealthy elites in the Hollywood Hills. That is, until 1979, when 19-year-old Rick Ross found a way to market it to the masses in South Central LA. 
Parcasters - For more information on this don't miss our Conspiracy Theories episode on the Crack Epidemic! Available now at parcast.com/conspiracy
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