Dorweiler: "It's content, not ticket sales, that is driving franchise values"
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The Sport Market
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Sportsnet
Dorweiler: "It's content, not ticket sales, that is driving franchise values"
Jan 25, 2025, 10:02 PM
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10 min
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Drew Dorweiler of IJW & Co. joins Tom Mayenknecht on The Sport Market to talk the NFL, NHL, and brand equity in professional sports.
