The Cult Beauty Products Shaping History Since 2000

The Cult Beauty Products Shaping History Since 2000

History is written in lipstick, not ink! This week we chat to Mecca's Chief Purpose Officer, Lisa Keenan, about the Mecca Archive: a tribute to the women, products, and defining moments that have shaped beauty culture since the year 2000.

This archive isn't just about products; it's a living record of beauty's culture and its power of storytelling. They explore the most significant shifts of the last 25 years: the rise of wellness culture, the emergence of "skintelligence", the no-makeup makeup phenomenon and how social media helped consumers rewrite the beauty rulebook.

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